02 / Company & ownership
Behind the brand.
Insta360 is the camera brand of Arashi Vision Inc., founded in 2015, with 360 cameras, action cameras and smartphone gimbals. A Leica co-engineering label applies only to named products and does not make the range Leica hardware. Antigravity is presented as a separate drone brand, so it should not be folded into the general Insta360 camera range. Check the supported phone or computer, app and OS, storage card, battery, housing and waterproof-depth requirements. Insta360+ cloud storage and Care/FlexiCare are optional paid services with separate terms.
